Services

Design support across web, email and documents

Helping businesses improve how their content is structured, designed and delivered — with a focus on clarity, usability and long-term value.

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Web Design & Development

Websites designed and built from the ground up — with a focus on clarity, structure, and usability.

Most websites do not struggle because of how they look, but because they are unclear, hard to navigate, or not properly thought through. My approach focuses on getting the structure right first, before moving into design and build.

I work fluently across Webflow and the WordPress ecosystem — including Brizy, Elementor, Divi, and native Gutenberg blocks — choosing the right setup based on what your project actually needs.

Every website is designed from scratch — no templates — and built to match the design properly, working consistently from desktop through to mobile. Because a new website is the perfect time for a visual upgrade, I frequently combine web builds with full brand and logo design, typography web kits, and digital styleguides when a client needs to refresh their identity.

What this typically includes (or can be added as a project requirement):

  • Content structure and page planning
  • Brand identity, logo design, and refreshes
  • Digital styleguides and web typography kits
  • UI design and layout
  • Mobile first responsive design
  • Custom build using WordPress or Webflow
  • Ongoing updates and improvements
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A split-screen website homepage layout for an interior designer, featuring a video gallery showcasing recent design projects on the left and introductory copy on the right.A portrait tablet mockup displaying a website hero section with a full-height background video, minimalist navigation icons, and a prominent call-to-action button.Mobile website layout for a bodywork therapist, featuring a portrait of the therapist, an introductory headline, and a clean mobile navigation header.
A split-screen website homepage layout for an interior designer, featuring a video gallery showcasing recent design projects on the left and introductory copy on the right.Mobile website layout for a bodywork therapist, featuring a portrait of the therapist, an introductory headline, and a clean mobile navigation header.A portrait tablet mockup displaying a website hero section with a full-height background video, minimalist navigation icons, and a prominent call-to-action button.

Editorial & Document Design

Structured, considered design for reports, brochures, presentations, and documents — across both print and digital formats.

The focus is on making information easier to understand and more engaging to read by improving hierarchy, layout, and content flow. This often involves simplifying complex content and creating clear, consistent design systems that work beautifully across all media.

Good document design is not about decoration — it is about clarity and communication. Whether you need an interactive screen optimised digital PDF or exact print ready files with correct bleed and margins for physical production, everything is prepared properly.

I work across tools such as Figma, PowerPoint, Canva, Microsoft Word, and Adobe Creative Cloud apps, depending on how the document will be used and maintained by your team.

What this typically includes:

  • Reports, annual reviews, and white papers
  • Print brochures and digital marketing documents
  • Presentations and pitch decks
  • Interactive digital PDFs and print ready production files
  • Template systems for ongoing internal use
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A corporate document layout for a London engineering firm, utilizing a clean, professional grid system to organise technical information.
Front cover editorial design for Velvet Magazine, featuring a central female model surrounded by stylized, modern typography highlighting featured articles.
A multi-page digital whitepaper design for an agency, featuring a structured, grid-based editorial layout.
A corporate document layout for a London engineering firm, utilizing a clean, professional grid system to organise technical information.
Front cover editorial design for Velvet Magazine, featuring a central female model surrounded by stylized, modern typography highlighting featured articles.
A multi-page digital whitepaper design for an agency, featuring a structured, grid-based editorial layout.

Email Design & Development

Emails designed and built to perform — not just look good.

Email has strict technical constraints, and many designs break down when built. I handle both design and development to ensure everything works properly across all major email clients.

The focus is on clear structure, strong hierarchy and reliable performance, making sure emails are readable, consistent and effective in real use.

I build emails using Topol.io, then supply a ready-to-use HTML file or work directly within your email marketing tool, depending on what you need.

What this typically includes:

  • Email layout and design
  • HTML email development
  • Built using Topol.io and supplied as HTML, or implemented in your platform
  • Cross-client testing and optimisation
  • Reusable template systems
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